Are fashion blogs still relevant?

Hey Tribe, how are you? How are you keeping sane in times like this? I guess you are really strong, and that’s a good one! I promised you greatness and I’m not going back on my promise. We made all efforts to go shoot something and was hoping to escalate it in the days to come and now I’m hearing 14 days extension? It’s a sacrifice we all have to pay for the greater good, posterity will hear of your doggedness at combating this unseen enemy.

Picture by Abeera .M

Let’s go to the question Tribe, “are Fashion blogs still relevant?” Yes, they really are. Let’s go down history for a bit and I don’t mean boring history. I could see you cringe at the mention of history. Blogs came up in the mid 90’s and have since evolved, influencing industries, lifestyle and society. At the turn of the century, blogs started raking millions of daily readers and grossing in droves–on a global scale–from WordPress to Medium, to Vogue etc. that informal tone and journaling experience has endeared it to many other than the conventional media and the fashion scene is no exception.

Blogs are where you can get all the style inspiration you need. You can experience the whole fashion scene from that device. More so, this is 2020 and the word on every millennials lip is “paperless society”. Personally, I still love a well printed magazine but there’s a limit to how many I can own. Else they become an unhealthy stack at home, why not carry my magazines everywhere and access them from anywhere? Fashion blogs are just the comfortable solution.

Picture by Abeera .M

Information is key in our day and age. To find out about a piece, build a personal style or wardrobe, maximise your budget or just confirm some suspicion, blogs got you. You can easily engage the editor or author in the comments. I’d really love to know some of the blogs you follow for information or inspiration.

Also for fashion enthusiasts, models, influencers etc–even if you live for the clout alone–If you’re thinking of carving a unique path, blogging is the option. Putting together high fashion and street inspiration that are relatable–not just editorials put together by brands–for the ‘not so fashion savvy’ becomes rocket science, blogs are the option. Designers are also looking for more interpretations of their pieces, strategically position yourself, in no time, you’d be found.

Picture by Abeera .M

Finally, fashion might not be your thing but with little tips you’d be making wholesome changes in your looks. Looks still matter, first impressions are still valid. Personal branding and image shouldn’t be overlooked. You’re striving to build the right capacity in career, business, music or whatever you’re doing, you should also consider building the right style. You don’t want to start making mistakes when you ‘blow’, let’s get it right now.

Pictures by Abeera .M

Ignore the durag tribe, lockdown got my hair looking crazy. This style is everything from some crisp formal look and a monochromatic informal look. Would you rock something like this and where would you rock it to? Don’t forget to share some of your best blogs with me and why you follow them in the comments below.

27 replies on “Are fashion blogs still relevant?

      • George Edem Duke

        Nowadays people just prefer to get updates from social media apps like Twitter, Instagram and the likes.
        I remember my 200lvl when lindaikeji’s blog and nairaland were the front runners in the business but nowadays you can tell that not many people visit them like before.
        I analysed a questionnaire for a colleague last year and I got to discover that not many people visit blogs as much as they used to back in the day.
        Take myself as an example
        Your blog is the first blog I’ve visited this year.
        And on the subject of the questionnaire, out of about 270 responses gotten only about 10 or so visit blogs regularly.

        Reply
        • Oluwatosin Yusuf

          This is really good George… That’s why we combine both outcomes. Social media relative to your argument is at the forefront right now but there is a balance. From the angle of readers it is a fast way to go but limited by captions and picture quality. also in the future when you need to recall information, it is pretty difficult to navigate. Also blogging is not limited to traditional blog as we have here, this gives a detailed presentation of the content, social media is also inclusive. We also do not have autonomy of those platforms, the providers could take down your account. This is why as bloggers having the interest of our community at heart, we provide both options.The world is a wide range of audience, some people will still not subscribe to electronic media, newspapers and magazines are yet selling in droves.some still won’t read off social media. Thanks really for lending your perspective.

          Reply
  • Emeka Nwokedi

    Well I believe I would like to wear something like this, maybe to a wedding.
    Yes fashion blogs are still relevant, the other day I learnt something listening to you speak about reviews.
    However I also believe less is more in 2020 🙂 so maybe passing information in bits daily might be best. Just thinking.

    Reply
  • David A.

    In the 21st century, I think blogs are not as relevant as they used to be as there are lots of platforms and apps that people just freely share pictures of their looks, styles, happenings and trends. These blogs have gradually evolved into social media applications where people socialize and relate on all other basis.
    I can’t remember the last time I visited a blog, probably 2016.
    My key point is that everything and everyone is subject to change.

    Reply
    • Oluwatosin Yusuf

      Thanks David, this is essential like I said to George in the comments, there’s actually a balance. well the only constant in life is change, we must be willing to apply ourselves to change. I guess, different strokes for different folks. It’s a journey and until the scales are tilted, here goes nothing! Thanks for your time and comment.

      Reply
    • Deji

      I have never been a fan of blogs, even when it was the trend in town, that’s just me personally though, judging by current trends, I don’t think people are just that into blogs anymore. Like there are so many platforms out there that makes blogging seem a thing of distant memory. I for example would rather use YouTube to get information on any of my hobbies( tech, video games, movies) and yes, I would definitely rock that style to a dinner or an award or a birthday party.

      Reply
      • Oluwatosin Yusuf

        Deji, this is quite astute, the blogging experience cut across platforms, even social media platforms and if you mean traditional blogs, they still come in handy in terms of searches. We’re all beings of habit and if we don’t have a reading culture, might be difficult to adapt. We hope in the days to come we can practically reinforce this view. Thanks for taking out time to read and your comment.

        Reply
  • Tobè

    I love the write up, it’s a great read.
    Yes, Fashion Blogs are still relevant. Sometimes I do admire the way Denola grey dresses. He inspiré me to dress better. Putting up fashion trends and how to rock them would be a great idea. I feel you should also that a YouTube channel on that.
    Well done

    Reply
    • Oluwatosin Yusuf

      Thanks Tobè, such a great feedback… Still to come, once we’re out of lockdown, make special requests, We’d serve you loads🔥🔥 We got Youtube up already and we do periodic fashion tips, you can check us here. Please feel free to support the movement with shares and anyway possible.💪🏽💪🏽💪🏽💪🏽

      Reply
  • j josh

    Made for an interesting read. All mediums should be pursued, considering that social media platforms change their rules without warning. Keep up the good work.

    Reply
  • Timi Gideon

    There’s something my circle of friends are doing to me this lockdown really. Yesterday I listened to a podcast for the first time lol. Now I’m here going through a fashion blog. It’s chilled and I must say you’re an amazing writer. I felt you were gisting with me.
    A bit of an advice though just get rid of the hair lol😂😂

    Reply
    • Oluwatosin Yusuf

      Yo Timi, podcasts are very healthy, good source of info other than reading. I listen to them on the go you know? I’m the kinda millennial that still listens to radio, weird like that, and I don’t mean a car stereo. Secondly, did I see you write ‘it’s chilled’? 🕺🏽🕺🏽🕺🏽 I’m such a good influence 😁 Thanks much for your kind words. Lastly, How did you see the hair sir?😂😂😂😂

      Reply
  • Timi Ajayi

    Yes fashion blogs are still very much relevant. But I would say that their level of relevance is on a decline in the light of emerging media and where a bulk of the audience of the blogs now kind of prefer to spend more time. No doubt this have eaten into the traffic of the blogs as we used to have it say a couple of years back. But in my opinion, as far as blogs are ready to sort of ‘re-calibrate’ and leverage on emerging media to attract or generate the traffic they desire just like Elsker is doing…..
    I personally feel it’s all about leverage and doing the required work to move with the times as it were.
    Blogs are still very relevant and they can definitely retain relevance.

    Reply
    • Oluwatosin Yusuf

      Timi, this is so astute and quite profound. Just yesterday, BOF sought to see what the fashion scene would look like going forward. Where’s the best place to learn? China. China is ahead of the world in dealing with the global pandemic and the impact of blogs and virtual event application was seen as China’s approach to keep fashion afloat. So the prospects many think are taking backseats may just be rejuvenated by this pandemic or give rise to new technology given that the fashion season is upon us and we are in lockdown. Even Post COVID 19 Social distancing would still be a thing, so it might take a while to get back to physical events and many would seek to explore more channels. Thanks for your solid contributions Timi👍🏽

      Reply

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